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This is what the publishing world calls a “slice and
dice” project. In this case Time Life Books decided
to recast some of its most popular material in the form of
easy-to-use, impossible-to-destroy laminated “maps“.
We actually suggested this approach to Time Life a couple
of years earlier when we proposed a series of small booklets
called “The Bare Essentials”, each of which would
deal with one very useful area of home repair. Jim’s
argument at the time was that people these days are too busy
to be seeking encyclopedic information about a subject like
home repair, and what they really wanted was just the right
information and nothing more. So “The Bare Essentials”
would have included short booklets on how to install a dimmer
switch, or how to rewire a lamp. This project never got the
green light, but a couple of years later these “maps”
came up, featuring the same general approach. The map format
makes for a very compact and oddly-sequenced canvas. It was
much harder than it looks to lay these pieces out effectively.
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